Brain-computer interfaces and behavioral economics shape the future of user experience. This project critically examines the seductive power of 'frictionless' governance. Imagine public services so intuitive, so perfectly tailored to your desires that resistance becomes unthinkable. Explore the delicate balance between effortless efficiency and subtle coercion, as we probe the ethics of technology designed to make compliance not just easy, but irresistible. Delve into projected social impacts, exploring unintended consequences; all meticulously derived from simulating potential futures and presenting critical, open inquiries.
In this envisioned future, nestled high in the Himalayas, Bhutan has embraced technological advancement while striving to preserve its unique cultural identity. Citizens interact daily with sophisticated e-government interfaces, subtly guided by neuromarketing techniques. Though life appears harmonious and efficient, an undercurrent of gentle control permeates society. Traditional dzongs now house data centers, and prayer flags flutter alongside holographic projections. The environment is meticulously preserved, reflecting a deep respect for nature, but this preservation is interwoven with a subtly enforced compliance, subtly orchestrated through sophisticated behavioral economics and technology.
This project calls into question our increasing reliance on seamless digital systems. Are current trajectories of automated 'convenience' leading towards subtle forms of control? Consider how much of your decision-making is already influenced. Ask yourself constantly: Where does user-friendliness end, and unconscious manipulation begin?
Inspired by social media dynamics and environmental activism, Dorji’s work merges with Bhutanese concepts like Gross National Happiness and Buddhist philosophies. The intersection of tradition and modernization in urban Bhutan fuels their creative process. For this project, computational simulations and 'what-if' scenarios—based on projected shifts in social dynamics, BCI tech, and environ factors—map potential outcomes while emphasizing ethics. This method culminates in an engaging, interactive narrative. The crafted scenarios delve into technology, ethical considerations, and promoting careful innovation, promoting the long-term societal well-being over unchecked progress.
More about Dorji_9929
2024: Advances in neuromarketing research demonstrate its effectiveness in influencing consumer behavior.
2026: Early adoption of basic neuromarketing techniques in commercial user interface design.
2028: Pilot programs explore the use of neuromarketing in limited e-government services.
2030: Bhutan begins integrating neuromarketing into its national e-governance platform.
2031: Refinements in BCI technology improve non-invasive emotional state monitoring.
Dorji_9929 considered the following imagined future scenarios while working on this project
Dorji_9929 considered the following hypothetical product ideas while working on this project